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MIKE KIM PRESENTS:

The 5-Step Formula

To Write Your 

"About Me" Page

{NAME} PRESENTS:

The 5-Step Formula

To Write Your 

"About Me" Page

The whole point of your About Page is to open up a relationship with your readers and how you can serve them. Here's a simple formula...

About {Name}

I’m {Name}, a brand strategist and direct response copywriter. My core philosophy of marketing is this:


Marketing isn’t about closing a sale, it’s about opening a relationship.


Yes, I know this is YOUR about page, and you may feel compelled to tell everyone your story — but your readers don’t care as much as you think they do. People don’t really care about your story; they care about what your story can do for them.


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5-Step Formula To Write Your"About" Page

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